Country Companion
Creative Direction · Branding · Packaging · Integrated Marketing

Country Companion

Quality feed, nutritionals & supplements

Creative DirectionBrandingPackagingIntegrated Marketing

Country Companion is a line of quality, affordable animal feed, milk replacers, and supplements that improve overall animal health and wellness at all life stages. This was a complete rebranding initiative. While the brand at the time targeted mostly hobby farmers, the rebrand addressed the evolution of Country Companion — also including small producers as their target and expanding their offering to nutritionals and supplements.

A new, trustworthy, and knowledgeable identity was needed. I delivered the creative direction and design for the logo, packaging, and all marketing-related elements.